Amber Walters
Content Marketing Strategist & Creative Consultant
Turn your B2B marketing campaign into a human-to-human conversation that converts.
Attract and engage your ideal customer no matter where they are in their journey.
Elevate your brand and ignite curiosity with top-of-funnel-cake thought leadership.
Sell your value and benefits with customer-centric bottom-of-funnel content.
What can I get for you today?
LEAD MAGNETS
You need high-quality leads. Loaves of them.
LET'S ROLL
I write copy for case studies, white papers, ebooks, thought leadership, infographics, video and more to grab attention and make customers salivate to learn more.
WEB CONTENT
You need web content that's pleasing as pie.
GET A SLICE
I write benefits-focused web copy that shows your customers exactly what's in it for them. Turn your dreaded "selfie copy" into customer-centric recipes for success.
MESSAGING
Deliver a fully-baked campaign with flavor.
HEAT IT UP
Your messaging platform is the batter that goes into the oven. What comes out is piping hot content that tells a coherent, seamless story across all your content initiatives.
The proof is in the pudding.
PIPELINE
An HR tech client increased generated pipe by over $400,000.
CONVERSIONS
A cloud technology client grew sales accepted leads by 15% each quarter.
ENGAGEMENT
A career services client improved MQLs by 400% in 5 months.
This microsite increased qualified leads by 20% and contributed to over $150,000 in generated pipeline in the first quarter.
This marketing newsletter earned an open rate of 30-50% (industry standard is <18%!)
This microsite contributed to $695,000 in engaged pipeline.
Ready to kick cookie-cutter to the curb?
NO IDEA IS TOO PIE IN THE SKY
Get sharp, relatable content that converts. I do all the heavy mixing, and you sit back and enjoy your sweet, sweet results. Who says you can't have your cake and eat it, too?